by Emma Insley | Jul 15, 2025 | Evaluation, Impact measurement
INSIGHTS > ARTICLES Don’t let your impact gather dust: How to share what you’ve achieved with confidence By Emma Insley, Insley Consulting So, your charity has done the hard work. You’ve gathered meaningful data, analysed what’s changed, and now you’re sitting on...
by Emma Insley | May 21, 2025 | Evaluation, Impact measurement, Strategy
INSIGHTS > ARTICLES Why measuring outcomes matters more than impact (at first) How and why your focus on impact measurement should initially be on outcomes. When it comes to impact measurement, many charities fall into the same trap I once did as a CEO: we try to...
by Emma Insley | Mar 7, 2022 | Evaluation, Impact measurement, Sustainability
INSIGHTS > ARTICLES Giving responsibly to Ukraine Sending your stuff or making an AirBnB booking isn’t the best way to make your support count, and what charities can learn from giving to Ukraine. Photo: holding a pile of laundries by Marco...
by Emma Insley | Sep 29, 2020 | Impact measurement
INSIGHTS > ARTICLES What’s missing from your impact measurement? Are you failing to provide funders with the crucial evidence that will place your application firmly on the ‘yes’ pile? Is a lack of evidence of impact holding your fundraising back?...
by Emma Insley | Dec 3, 2018 | Impact measurement
INSIGHTS > ARTICLES Jargon-busting impact measurement (explained by donuts!) The sweet difference between monitoring, evaluation, outputs, outcomes and impact measurement. There’s a lot of terminology around monitoring, evaluation and impact measurement. To make...
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